Marketing research field surveys, Basic Statistics

Assignment Help:

In marketing research field surveys are commonly used to collect primary data from the respondents.

1. Through Personal Interviews: The investigator follows a rigid procedure and seeks answers to a set of pre conceived questions through personal interviews. This method of collecting data is usually carried out in a structured way where output depends upon the ability of the interviewer to a large extent.

2. Through Telephone Interviews: This methods of collecting information involves contacting the respondents on telephone itself. This is not a very widely used method but it plays an important role in industrial surveys in developed regions particularly when the survey has to be accomplished in a very limited time.


Related Discussions:- Marketing research field surveys

Find out the maximum travel distance per trip, Tchebyshev Distance (Maximum...

Tchebyshev Distance (Maximum Travel Distance per Trip Using Rectilinear Distance): It can be calculated by using following formula: d(X, Pi) = max{|x - ai|, |y - bi|} = ma

financial performance using ratios, Write a report to an investor comparin...

Write a report to an investor comparing the performance by using the financial statements between two different companies

Measures of dispersion, if a series of three observations has a mean andd m...

if a series of three observations has a mean andd median of 4 and mean absolute deviation of 4/3. what is the series

Calculate bonferroni confidence intervals, The "recoverytime" files record ...

The "recoverytime" files record the time (in days) for male blue-collar workers to recover from a common wrist fracture. Each man was given a questionnaire to complete to determine

Royalty accounts, Ritu acquired a mine on lease from Richa for a period of ...

Ritu acquired a mine on lease from Richa for a period of 8 years at a royalty of ` 60 per tonne of coal produced subject to minimum rent of ` 1,00,000 for the first year, increasin

Standard deviation, Standard Deviation: The standard deviation is a gauge o...

Standard Deviation: The standard deviation is a gauge of the variance, or dispersion, of the market return over its average returns. Thus Standard Deviation gives an insight of tot

Newton''s second law, i need to know newton''s second law. my science book ...

i need to know newton''s second law. my science book is glencoe mcgraw 6th grade.

Employer''s fica tax rate for 2012, Employer's FICA tax rate for 2012 Th...

Employer's FICA tax rate for 2012 The employer's FICA tax amount for 2012 involves 1) the Public Protection tax amount of 6.2% of each individual's first $110,100 of income, inc

Statistics question, 1. A sample from 16 different farms across Quebec show...

1. A sample from 16 different farms across Quebec shows that the hay production in bales per acre is normally distributed N(100,50). a. (2p )What is the probability that a random

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd