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Deciding on the advertising budgets: How does a company know if it will be spending the right amount? If it spends too little, the effect will be negligible. If it spends too
How a buyer can decides in making a purchase? A buyer has to take few decisions while making a purchase. For such decision there are several situations/transaction made through
Question 1: (i) Explain why the control system is an important aspect of the food and Beverage management of a hotel. (ii) Discuss the necessity and importance of docum
Q. Support Media used in advertisement? Support Media: - Message is legible, brief written in bold letters attractive, eye-catching and it must depict the brand name. It has
Use Newhouse (1970) nonprofit hospital's utility model to maximize U(Q, q) where Q=Quantity and q=quality with zero-profit constrain. You may assume there is an inverse demand P(Q)
How many key elements are comprised in green marketing? Definition of green marketing has three key elements: a) This is a subset of the overall marketing activity. b) Th
Question 1: McCarthy (1960) formulated the concept of 4Ps- Product, Promotion, Price and Place marketing mix. For several years these were the principal foundation on which
What is Advertising Standards Council of principles? Explain in briefly. Advertising Standards Council of Principles: a) To make sure the truthfulness and honesty of demo
why BBA student needs study marketing
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