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The assignment gives you an opportunity to demonstrate your understanding of the importance of segmentation, targeting and positioning in today's highly competitive consumer market
Question 1: (a) What is a communication brief (or a creative brief), and how is it typically outlined? (b) Why is an IMC campaign difficult to evaluate? (c) Explain how
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-12-x=8x-32
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considering the concept of product life cycle, where would you put video games in their life cycle
Explain product policy in relation to agriculture
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