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Question 1: If an organisation decides to start trading internationally, besides exporting, it has various modes of entry. Critically explain and evaluate each mode of entry wi
what are your views of targeting of a product of children in todays world in case of ethicist?
Question 1: Critically examine the importance of product design, New Product Development (NPD) and explain the reasons for failures in NPD and how would you overcome them?
Q. Illustrate ethical aspects of advertising? 1) Effect on culture: - Culture demotes to the way of life of group of people. It comprises life customs, morals, style, values,
The country of Changeland has, for many years, operated as a military dictatorship. Last year, though, a people's revolution brought a democratic election for the first time in liv
How is an aging work force worked in Demographic Trends? An aging work force: Several impacts of aging work are which the work force will before experience, reliable and
State the term- Channels of distribution You are aware that when a manufacturer of a product is located at one place, its consumers are located at innumerable places spread all
Read the journal article Lafferty, B. A., & Hult, G. T. M. (2001) ‘A synthesis of contemporary market orientation perspectives’, European Journal of Marketing, 35 (1/2), pp. 92–109
Question: (a) Considering the Three Era model, differentiate between data processing (DP), management information systems (MIS) and strategic information systems (SIS). (b)
Question 1 (a) Define Business Ethics. (b) Critically explain how Business Ethical considerations will help in the Marketing Communication of a product or service. Suppor
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