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Size of an advertising agency Size:- Both large size-agencies as well as small size agencies are available each has its own merits and demerits. Large-agencies have broad ran
Briefly describe Hofstede's dimensions of national culture. Geert Hofstede first researched the role of national culture within the organisation in a study of more thousand IBM
customer mind is a black box dicuss
How should Shoppers? Stop develop its demand forecasts?
Companies entering emerging markets for the first time must exercise particular care in choosing a channel intermediary. Usually a local distributor is required. What are some of t
critically analyze mr.vincent''s reasoning
Utility of the product life cycle 1. As forecasting tool: the study of product life cycle is an important tool for sales forecasting its study foretells that problems a
Differentiated pricing - Some of the firms charge different prices for the similar product in different zones/ areas of the market. Sometimes, the differentiation in pricing is
Importance of the marketing in under developed or developing economy : Marketing has a special significance in under developed economics. A rapid development of the economy is p
Q. Evaluation of advertising media - Magazines and Journals? Are one more form of print media. These are published regularly at regular intervals like fortnightly as well month
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