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what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing.
when it comes to selling, personal selling is vital. most sales people fail due to lack of customer knowledge and proper preparation before
What is strategic control in MIVE? Strategic control: The balance of efficiency control is strategic control. This weighs the overall and long-term marketing plan in visi
what are some situation of straight rebuy
Scope of the marketing planning: The planning for the marketing is an extension of sales forecasting beyond the point where the future course of events has already been predete
Define the Position on Benefits for Positioning. Position on Benefits: This approach and strategy is closely associated to prior one. Here product is positioned upon its
What is difference between value proposition and positioning
what is new product development and also define its process.
what is mis
Question : (a) "There are those-usually who have never experienced a crisis- who say that planning for a crisis is a waste of time because it is planning for something that wil
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