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How is routinisation the reasons of distribution channels in economics system? Routinisation: Marketing agencies hang together into channel arrangements to give for the r
Question: (a) What do you understand by market efficiency and why is it important? (b) Explain each form of market efficiency. (c) Give any one test of weak-form and semi
How investment is significant in Human Resource Management? Now days in several organizations indicate which employees are viewed like valuable investments but several organiza
The purchase of the smartphones by the netizens has a psychological or functional motive?
what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing?
Q. Describe the nature & scope of marketing & importance of marketing? Ans.: Nature & Scope of Marketing: Marketing is an ancient art and is everywhere. Formally or info
Buying decision making process: Marketers have to go beyond the various influences on buyers and develop an understanding of how consumers actually make their buying decisio
Augmented Product An augmented product is one with entity in addition to those required to serve its core function that defined it from other products available in its class.
Market Ef ficiency Market efficient is a market in which the prices of the assets or privacies fully reflect all available information. When new information comes wh
Scope of the marketing planning: The planning for the marketing is an extension of sales forecasting beyond the point where the future course of events has already been predete
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