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How are Indian customers visiting Shoppers’ Stop any different from customers of developed western countries?
Q. Explain the objectives of a firm seek in pricing? OR Described the various pricing objectives Ans.: A business firm has a nu
What is Concentration Approach for selecting target markets? Concentration Approach: As an organization directs its marketing efforts in the direction of a single market
A negative reaction on the part of buyer to price change by your company
Give the example of direct marketing For instance, charges for packing and delivery need to be incorporated. Product may also need to be altered or adapted to the market. For i
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What are the different strategies in sprite brand
Figi Fabricating Company is reviewing the economic feasibility of manufacturing a part that it currently purchases from a supplier. Forecasted annual demand for the part is 3200 u
Explain the Marketing Communications Mix Marketing communications mix comprises a set of tools (disciplines) which can be used in various combinations and different degrees of
Q. Control of Municipality over Out-door Advertising? Municipalities have been given powers to check as well as regulate outdoor-advertising in their respective municipality ar
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