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Illustrates the total environment in marketing?
Marketing is a part of total environment:
Total environment may be explained as the combination of all the resources and Institutions that are directly associated to the distribution and production of goods, ideas, services, persons and places for the satisfaction of human needs. Nonetheless it is better to look at remote and instant environment of any marketing organization.
Penetration Pricing This term is refers to a pricing strategy that dictates that the price of an item being introduced into a market should be set as low as possible to develop
Importance of the positioning or why positioning: 1. To create a distinctive place of a product or service in the minds of potential customers. 2. To provide a c
Create a demand schedule and a supply schedule for your product. Using these schedules, draw a demand curve and a supply curve using PowerPoint or Excel. Use these to deter
how should shoppers'' stop develop its demand forecasts?
when it comes to selling, personal selling is vital. most sales people fail due to lack of customer knowledge and proper preparation before
1. You have been asked to develop a DRTV campaign for a product. Choose a specific product in the market today for illustration. a. What would you want to know about the produc
Briefly describe Hofstede's dimensions of national culture. Geert Hofstede first researched the role of national culture within the organisation in a study of more thousand IBM
list out secondary sources of information while pursuing market research.
What are gauging tools comprised in annual plan control? Annual plan control consists of at least five performance gauging tools as illustrated below in points: a) Sales a
Problem : As the marketing manager of a hotel, you have selected the SERVQUAL instrument to assess service quality in your organisation. In this context, a) Describe the di
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