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process of buying
Two stage channel of distribution This is the most commonly used channel of distribution for the sale of consumer goods. In this case, there are two middlemen used, n
Explain about the foreign production in marketing. Foreign production: Moreover exporting, other market entry strategies comprise licensing, joint ventures, participatio
Milk consumption per day 1)250ml 2)500ml 3)1 litr 4)More than 1 litr
Question: When the customer pays for a product or service, it is assumed that the product will work correctly or that the service received is as promised. Ideally, the customer
How should marketing deliver value? It is the nature of marketing. Marketer has to track customer requirements and deliver the product as per their needs. The company should sa
What are the Two types of exchange Two types of exchange signify extremes in a spectrum of exchange transactions. In industrial societies market exchanges have tended to domin
About 40 years ago, media guru Marshall McLuhan assume that mass communication would turn the world into a global village. Communication satellites, 24-hour global news channels,
on line marketing
How does cultural, social, personal and psychological factors influence buyer behaviour. Give examples
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