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Major factors influencing buying behaviour: A consumer's buying behaviour is influenced by cultural, social, personal, and the psychological factors. Cultural factors exert
Explain about the increased benefits by retaining customers of a firm. Increased Revenue: When a customer stays along with a company for longer time, the possibilities of
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how to made the question for consumer buying behevior project
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explain the various approaches that are followed by FMCG companies in test marketing
hitting competitive brands may leave a negative impression on the customers? Justify your answer.
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