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Give an overview about corporate orientation to marketplace. Marketing is the deliverance of satisfaction at a profit. This is a social and managerial procedure whereby indi
Your company has the opportunity to set up a SBU to manufacture solar panels. Your company's cash flow is very tight so you want to be sure that this endeavor will at least pay fo
whatis test marketing?Explain the various approaches that are followed by FMCG companies in test marketing
what are the reasons for market segmentation and its advantages
Should video game companies continue to alter their products to include other functions, such as e-mail?
Explain about the Technology and Organizational Structure. Technology and Organizational Structure: Technology affects the Human Resource Structure as within the given wa
typesa of branding like producer''s name,picture-figure,name of product,colour
explain consumer mind is a black box
Marketing Myopia This is a phenomenon experienced when an organization becomes so involved in the actual procedure of selling its product that it loses sight of the true nature
henry assael model of buying decision behaviour along with the diagram
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