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Broad Cast Media:- It includes advertisement in television , ratio and cable etc. It varies from print advertising media as it has both audio and visual effect. Broadcast is a med
Meaning of price: Price is the marketing mix element that product revenue, the other producer costs. Price is also one of the most flexible elements: it can be changed quickly
What do you mean by business to consumer in e-commerce? B2C stands for Business to Consumer ; it is a type of e-commerce. It is where the consumer accesses the system of t
assess the impact of fiscal and monetary policy on business organisation and their activities ?
Kinds of the packaging: 1. Consumer package: it is a kind of the package which holds the required volume of product for the household consumption. For example, tooth
What is Concept Testing Strategy Development? Concept Testing: To estimate ideas properly. This may be essential to test product concepts testing is a phase in that a sma
what is core concept of marketing
New Product Development Organizations have to develop new services and products. A company must be good at making new products. It also ought to manage them in the face of mod
GAP Model of Service, Quality and Satisfaction This model is designed to identify misperceptions or short- comings in the relationship among the consumer and the serv
consumer mind is a black box discuss
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