What are perceptions of public about public relations, What are the percept...

What are the perceptions of the public about public relations? People frequently have the perception of public relations like a group of people who spin the whole thing. Spin c

Responsibility of devising marketing communications, CASE STUDY-  Chubb Sec...

CASE STUDY-  Chubb Security Systems Chubb, an organization noted for its locks and security systems, developed a security product particularly suited to manufacturing organizat

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Old concept or product oriented concept of the marketing, Old concept or pr...

Old concept or product oriented concept of the marketing: There is the classical concept of marketing. According to this concept, marketing is a part of the production process

Define the marketing communications strategies, Define the marketing commun...

Define the marketing communications strategies Currently numerous definitions refer to an integrated perspective. This view has gathered momentum over the last 10 years and is

Brand you, where you want to go in life and how you are going to get there ...

where you want to go in life and how you are going to get there by using social media?

Explain about the price leadership, Explain about the Price Leadership. ...

Explain about the Price Leadership. Price Leadership: Price leadership strategy prevails within oligopolistic markets one member of the industry, due to its size or comma

Product line strategies, Give examples of product line strategies.

Give examples of product line strategies.

Calculate the market portfolio, (a)   Since APPL and MSFT account for the e...

(a)   Since APPL and MSFT account for the entire large cap technology component of S&P 500 and their proportion of index is based on their weights, this large cap technology sector

Test marketing, various approaches that are followed by fast moving consume...

various approaches that are followed by fast moving consumer goods companies in test marketing