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I WANT TO KNOW THE ORGANIZATION FOLLOWS 7p''s concept
what is the concept of augmented product
Importance of the market segmentation: 1. Adjustment of product and marketing appeals: market segmentation presents an opportunity to understand the nature of the mar
Introduction to Marketing Communications Marketing communications is a management process through which an organisation engages with its variety of audiences. Through understan
Q. Illustrations - element of print-ad-copy? Illustrations:- It is the optical elements of print-ad-copy. It perhaps in the form of attractive photo of the cartoons, pictures
What are physical distribution firms? Physical distribution firms: Transportation, warehouse and other firms which help a company to stock and move goods by their point
Question : Competitive tourism and hospitality organisations strive to deliver a high level of service quality to their customers. As a Marketing Manager of one of these org
Question 1: i). Use appropriate examples to describe and elaborate on the "Functions of advertising". ii) There are different types of advertising like Retail Advertising,
various approches followed by FMCG companies in test marketing
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