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Market Segmentation
This provides to the procedure of breaking the mass market up into discernible subgroups, where each subgroup has obvious demographic and another identifiable differences.
Various approaches by FMCG companies ..
how should shoppers'' stop develop its demand forecasts?
why mayo clinic i so good at customer service
how was the need for this product identified?
Objectives of the sales promotion: the major objectives of the sales promotion are: 1. To increase buying response at the customers level, 2. To increase t
Decline Stage In the product life cycle the decline stage is the stage in which a product's sales decline. it can occur for several reasons which are following: a. Increa
Advantage of the direct marketing: 1. Focued approach: it is possible to identify a very specifc target using direct marketing techniques. This makes it a very useful
Marketing strategy development
Mass Marketing Mass marketing includes the mass production, distribution, and the promotion of one product for all buyers.
does marketing help or use consumers
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