Market research for international marketing, Marketing Research

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Problem 1

List out the secondary sources of information while pursuing market research.

  • Market research for international marketing
  • Secondary sources of information

Problem 2

What is meant by product diversification? Explain with examples.

  • Meaning of product diversification
  • Examples

Problem 3

Internet has attached the firms across the globe and has its effect on marketing too. What is e-marketing? List the benefits of global e-marketing.

  • Meaning of e marketing
  • Benefits

 

 


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