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What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
Should video game companies continue to alter their products to include other functions such as email?
Kinds of the packaging: 1. Consumer package: it is a kind of the package which holds the required volume of product for the household consumption. For example, tooth
How should Shoppers? Stop develop its demand forecasts?
explain the varius approaches that are followed by f m c g companies in test marketing
Meaning of the promotion mix: Promotion mix refers to the combination of the various promotional elements viz, advertising, personal selling, publicity and sales promotional te
Store merchandising Store merchandising can be a complicated subject and various bulky books have been devoted to it. Simply, the term merchandising in the context of Store Mer
Question 1: Discuss why new media will have to be created and conventional ones used differently to communicate with the rural consumer. Detailed explanation on ‘Advertis
what is test marketing? explain the various approaches that are followed by fmcg companies in test marketing?
describe the ford needs to do to make sure its sensitive to change in the cultural environment of a country
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