Marginal rate of substitution, Marketing Management

Assignment Help:

Michael Jordan lives in a world with only two goods:  basketballs and Gatorade.  Basketballs cost $10 each. Gatorade costs $2 per bottle. Point A on the graph below represents Jordan's optimal consumption point given these prices and his income.

491_marginal rate of substitution.png


a. Calculate Jordan's marginal rate of substitution of Gatorade for basketballs at point A, and explain in words what this number means.

Suppose now that the price of Gatorade drops to $1/bottle. Jordan's new budget constraint is represented by the line BG.

b. True or False. Explain.

Jordan's new optimum consumption bundle could fall between points B and C or between points F and G if either basketballs or Gatorade is an inferior good.


Related Discussions:- Marginal rate of substitution

What are the marketing objectives - pricing decisions, What are the Marketi...

What are the Marketing Objectives - pricing decisions A firm may have different marketing objectives like maximisation of profit, maximisation of sales, survival in the mar

Discuss the different types of consumption, Question 1: "Perceived risk...

Question 1: "Perceived risk is a consumer's perception of the overall negativity of a course of action based upon as assessment of the possible negative outcomes and of the lik

FINANCIAL MANAGEMENT, explain cash flow and funds flow with suitable exampl...

explain cash flow and funds flow with suitable example from existing corporate entity for at least three years .i.e..,2008, 2009, 2010.

Determine the efficiency of utility model, Use Newhouse (1970) nonprofit ho...

Use Newhouse (1970) nonprofit hospital's utility model to maximize U(Q, q) where Q=Quantity and q=quality with zero-profit constrain. You may assume there is an inverse demand P(Q)

Test marketing, explain the various approaches that are followed by fmcg co...

explain the various approaches that are followed by fmcg companies in test marketing

What are the marketing objectives, What are the marketing objectives Th...

What are the marketing objectives This mix is assembled keeping in mind the needs of target customers and it varies from one organisation to another depending upon its availabl

Paradigm shifts in america, do you think paradigm shifts having taken place...

do you think paradigm shifts having taken place in marketing?

Describe the key characteristics of consumer motivation, Question 1: Co...

Question 1: Consumers must constantly make decisions regarding what products or services to buy and where to buy them. Because the outcomes of such decisions are often uncertai

Buying decision process, with reference to the purchase of a new television...

with reference to the purchase of a new television set explain the buying decision process which a typical consumer goes through demonstrate how company can formulate their marketi

Relationship between brand loyalty and corporate image, Sanitex limited sta...

Sanitex limited started its operations in West London 4 years ago. Its founder, and current C.E.O, Mr. Griffins founded the company with his wife after being made redundant from Ex

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd