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Need\Importance of a Marketing Information System: The need for marketing information can be understood by the following points: 1. Marketing activity is becoming more compl
Q. Support Media used in advertisement? Support Media: - Message is legible, brief written in bold letters attractive, eye-catching and it must depict the brand name. It has
Question: Marketing Research plays a crucial role in any company. However, Marketing research is a time consuming and expensive process and therefore, requires careful plannin
Name the main marketing communication disciplines or tools There are five main marketing communication disciplines or tools: advertising, sales promotion, personal selling (see
What is the slope of a line that contains points (2,4) and (-2,-4) ?
. How are Indian customers visiting Shoppers’ Stop any different from customers of developed western countries?
Q. How agencies gain clients? 1) Acquire new clients as a result of referrals from existing clients. 2) Searching of new clients by making calls, writing letters and visitin
describe the elements of a company''s marketing enviroments
approches of test marketing in FMCG
understand concepts with examples of need,want,demand
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