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The most important test of a new organization comes when it is hit by a major catastrophe. It is required to manage such emergencies intelligently and forthrightly with the news media, employees and the community at large.
Consider that you are the PR manager of the Fukushima nuclear plant in Japan, explain explicitly how you would manage this crisis situation? explain how you will use the several PR tools.
Call Number: The call numbers' for a document consists of three elements, viz.,class number, book number and collection number. The following example will show the presence of
QUESTION 1 SWOT Matrix is one of the principal tools for strategic analysis. Referring to this matrix- (a) Explain what you understand by internal analysis (b) Explain wh
a) Define "news" and illustrate the concept of "news worthiness" in the field of PR. b) Describe how PR is distinguished from i. Advertising ii. Marketing iii. Sales pr
AACR-2R Personal names consist of several parts and one of these is selected to form the entry element in a heading. The part of the name that intitates the heading is called
QUESTION (a) Comment on the generic competitive strategies as proposed by Porter with the use of suitable examples (b) Briefly elaborate, with relevant examples, your unders
Filing Classified Entries By classified entries, we mean entries which hear notation; that is, Class Number and Call Number entries. A Subject Catalogue and an Alphabetico-Cl
The world economy has become more global as nation states have become more tightly integrated. The potential business opportunities have increased commensurately.
QUESTION (A) Define learning (B) Playing on a backyard one day, three-year-old Albert is on a swing when a rabbit suddenly appears out of the bushes and startles him. He sli
Question: (a) Which are the bodies responsible for policies and decisions on the exploitation and use of water resources. Explain their respective roles and functions? (b)
Computer-based Materials: Computer-based materials are a recent development but have become very important to modern libraries of all types, specifically computerised bibliog
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