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Question:
"The world is changing dramatically with the internet becoming increasingly the panacea for all things that touch the customer and the customer-facing processes.
However an enterprise view of the customer is not achieved, either at the operational or at the strategic level. There are many challenges that must be addressed in moving to a true electronic customer relationship management (eCRM)." In light of the above statement, state the major challenges facing a customer centric organization.
Segment interrelationships and super -segments In selecting more than one segment to serve, the company a company would-be wise to enter one segment at a time without revealing
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Explain about the push strategy in briefly. A pushstrategy comprises convincing trade intermediary channel members to “ push ” the product during the distribution channels to t
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Explain about packaging in marketing functions of physical treatment. Packaging: Packaging has become one of the necessary services of modern marketing. This acts like a m
what is test marketing?explain the various approaches that are followed by FMCG companies in test marketing
Explain about the measuring of retaining customers. The measure of retaining customers is given below: Cost of losing a Customer: Attracting customers is of no employ unle
Market Ef ficiency Market efficient is a market in which the prices of the assets or privacies fully reflect all available information. When new information comes wh
Considering the concept of product life cycle, where would you put video games in their life cycle?
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