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Low Price and Product Features - Operation Strategy
Low price
The ability of the operations system to satisfy the customers' requirements more cost-effectively (and by implication at lower price) than competitors. Virgin Atlantic captured a significant segment of the cross-Atlantic air-travel market by providing customers with a low-priced service.
Product features or performance
The extent to which a product or service offers more features or otherwise out-performs the offerings of competitors. Companies such as Porsche, Rolex and Hilton Hotels compete on these order winners.
Your company manufactures turbine blades for engines in production batches for each type. For one type of blade, the A39T, you have an annual demand of 10,000 units. It costs you $
Is the value of the educational programming provided to hospitals and schools worth the price of the commercial messages that accompany it?
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Productivity -Numerically Defined Total factor productivity (TFP) = Pt = Ot/(L+C+R+Q) Partial factor productivity (PFP) = Ot/L or C or Ot/a combination of inputs Pt
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