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What are the differences between life insurance and property and causality insurance?
Life insurance prevents against death, retirement and illness. Companies obtain premiums by the policy-holders, and utilize them mainly to buy mortgages and corporate bonds, stocks (amount restricted by legislation).
Property and causality insurance gives protection against personal injury and liabilities as like accidents, theft and fire. While comparison to life insurance companies, they hold more liquid assets due to a higher probability of loss of funds in case of main disasters. In the USA this segment is rather concentrated: the top 10 firms have a fifty one per cent share of the market.
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Read the journal article Lafferty, B. A., & Hult, G. T. M. (2001) ‘A synthesis of contemporary market orientation perspectives’, European Journal of Marketing, 35 (1/2), pp. 92–109
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