Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Level of the market segmentation
1. Segment marketing: a market segment consists of a large identifiable group within a market with similar wants, purchasing power, geographical location, buying attitudes, or the buying habits. For needs are not well served. For example an auto company may identify four broad segments: car buyers who are primarily seeking basic transportation or high performance of luxury of safety.
2. Niche marketing: a niche is a more narrowly defined group, typically a small market whose needs neither are nor well served. Marketers usually identify niches by dividing a segment into sub segments or buy defining a group seeking a distance mix of benefits. For example, the segment of heavy smokers includes those who are trying to stop smoking and those who do not care.
3. Local marketing: target marketing is leading to marketing programmes being tailored to the needs and wants of the local customer groups (trading areas, neighbourhoods, even individual stores). A city bank provides different mixes services in its branches depending on the neighbourhood's demographics.
4. Individual marketing: the ultimate level of segmentation leads to "segments of one," "customized marketing", or one to one marketing." For countries consumers were served as individuals: the tailor made the suit and the cobbler designed shoes for the individuals.
Why analyze the marketing environment? 1. Knowledge of the marketing environment is central of marketing management: marketing management rests squarely on the knowledge
Marketing strategy development
I have done a part 1 of my business plan but clueless of how to do the business plan 2 part that i need done. If i send my part 1 of the business plan is it anyway that you can do
State the classification of Product Product can be broadly classified on the basis of (1) use, (2) durability, and (3) tangibility . Let's have a brief idea about various ca
The first five years of operation target marketare people aged between (2- 67) years old. The demographic age of KualaLumpur population shows that: 0-14years: 29.6%(male4
Can brand promotion technique benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers?
email marketing are really work ? #. dimitapapers.com
What are cognitive measurement of customer satisfaction? Cognitive Measures of Customer Satisfaction Measurement: A cognitive tools is defined as an appraisal or conclusio
Question: Medical care facilities are free in the Government hospitals. However several private clinics exist in Mauritius. Clinic Darne is one of them. It is situated in the p
Define the term New Brands. New Brands: A company may make a new brand name while it enters a new brand category for that none of the current brand of company names are a
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +91-977-207-8620
Phone: +91-977-207-8620
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd