Learning model of consumer behaviour, Marketing Research

Assignment Help:

Q. Learning model of consumer behaviour?

Learning model: Classical psychologists have been concerned in the formation and satisfaction of needs as well as tastes. They dispute that living beings were influenced by both innate requires such as the primary needs of thirst, sex, hunger, shelter and learned needs like fear & guilt. A drive or else internal stimulus which when directed towards a drive reducing object becomes a motive. The a variety of products or service will act as a stimulus to satisfy drives.

For instance if you are hungry you will be driven towards food which subsequent to consumption will reduce the drive and provide and provide satisfaction.


Related Discussions:- Learning model of consumer behaviour

Define a research problem, In addition to what has been stated above the fo...

In addition to what has been stated above the followings points must also be observed while defining a research problem: 1.Technical terms and words or phrases with special mean

Port procedures, PORT PROCEDURES : Export cargoes can be brought into the ...

PORT PROCEDURES : Export cargoes can be brought into the port only after the ship has been all owned a berth and declared for loading. Some port authorities in India require the s

#BUSINESS RESEARCH SIMILARITIES, Compare and contrast three business resear...

Compare and contrast three business research papers as to describe how the researchers defined and operationalized variables while providing a theoretical framework.

Advertisment, Ask 1 A Chennai based soft –drink company has proposed to lau...

Ask 1 A Chennai based soft –drink company has proposed to launch a new variant of Soft-drink in three flavours lemon , rose , and orange priced at Rs.6 /- ,Rs.7/- Rs.8 /- in 300ml

Consumer Behavior, Hi There, i need some help with marketing: 1) I need a ...

Hi There, i need some help with marketing: 1) I need a Brand Concept Map for Nespresso 2)Discuss the relationship between associations and ties within the brand concept map and i

Non sampling errors, Non sampling errors as the name implies are all those ...

Non sampling errors as the name implies are all those errors which occur in different stages of research except in the selection of sampling. Obviously these errors are many and va

How post purchase behaviour of a consumer can be explained, Q: How Post Pur...

Q: How Post Purchase behaviour of a consumer can be explained? Ans: Post-purchase behaviour engages all the consumers' activities and the experiences that follow the purchase.

Types of non sampling errors, Defective Problem Definition: Problem on whic...

Defective Problem Definition: Problem on which research is to be undertaken should be precisely defined. For example a study on unemployment must be clear as to the concept o

Factors that influence the effectiveness of operant learning, Q. Factors th...

Q. Factors that influence the effectiveness of operant learning ? Numerous factors influence the effectiveness of operant learning. Generally the closer in time the consequen

Documentary requirements for customs clearance , Documentary Requirements ...

Documentary Requirements For movement of goods by air or by sea, the customs permission for shipment is given on a prescribed document, known as Shipping Bill. In other cases (

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd