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Marketing strategy development
Saki, a local bar, consumes Mehboob, a popular non-alcoholic drink, at a steady rate of 10 cases/week. Saki usually buys Mehboob at $6/case, delivered to its door. However, the su
Explain Marketing Strategy for market leaders with example.
Media Used by Competitors : While planning for media the advertiser should consider the media selected by competitors and leaders of that industry. If advertiser doesn't consider c
Question: By the early 70's you realised the market for toys in the US is about to change. What strategies would you recommend for the future (next 10 years) in terms of new produc
Discuss the issues associated with a total outsourcing of CIS for WV8.
Q. Explain about Effect on Distribution cost ? Production cost is one feature of cost picture the other aspect is distribution cost. Expenditure higher amounts on advertising
explain the various approaches that are followed by FMCG companies in test marketing
various approaches followed by FMCG companies in test marketing
• example of product line strategies
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