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How a buyer can decides in making a purchase? A buyer has to take few decisions while making a purchase. For such decision there are several situations/transaction made through
what is the concept of augmented product
I want assignment
According to the 2008 Transparency International corruption perception report, Mauritius is ranked 43rd with a score of 5.5 out of 10 and the best among African countries just
Q. Selection of an advertising agency by Image of Agency? Image of Agency:- Prior to selecting the ad-agency advertiser must enquire about its integrity, image, its ethical s
Discuss the importance of strategy and good leadership in marketing
Defining Marketing Communications There is no universal definition of marketing communications and there are many interpretations of the subject. Table below represents some o
explain the role of the process of marketing in business
Answer for a caselet
Question: (a) You have been requested by your CEO to organize a news conference. Show how you would organize same. (b) If you expect to have success issuing news releases
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