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Describe total relationship marketing, Question: a) What is loyalty in...

Question: a) What is loyalty in a service context and how can firms benefit from a price premium with loyal customers? b) Describe total relationship marketing. How would y

Discuss the significance of a customer retention strategy, Question 1: ...

Question 1: "Relationship Marketing is a new marketing paradigm which challenges the straight-jacket marketing mix approach." Evaluate this statement and illustrate with examp

Positioning, brief explanation on positioning

brief explanation on positioning

Judgement method for preparing advertisement budget, Q. Explain about Judge...

Q. Explain about Judgement Method for preparing advertisement Budget? Judgement Method: - In this process advertising budget is decided by the experienced manager of company on

Me, if i make 22 dollars a day how much would i have if 2 days

if i make 22 dollars a day how much would i have if 2 days

Marketing a value proposition, Marketing a value proposition: In a mar...

Marketing a value proposition: In a marketing endeavour, what the firm offers to the customer is not a mere physical product, it offers a value proposition. The product offer

Why is customer satisfaction so significant, Why is customer satisfaction s...

Why is customer satisfaction so significant? Effective marketing focuses on two activities that are retaining existing customers and adding new customers. Although customer sat

Academic writer, i would like to join your company as academic writer. how ...

i would like to join your company as academic writer. how do i go about it?

Explain about business marketing, Explain about Business Marketing. Whe...

Explain about Business Marketing. When customer is the focus of all activities marketer has not to search customer to seek response to his products. Customer group is decided f