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Problem 1:
What do you meant by the integrated marketing process model? Explain in brief
- Detail Explanation on integrated marketing process model including the figure.
Problem 2:
Describe about service sector and classify the major service sectors
Omega Medical Group (OMG) manufactures high precision medical equipment. OMG has spent €20m on research and development (R&D) for a new system to administer medical isotopes used i
marketing is a science for the management of a value delivery system
Explain about the order generation in personal selling process. Order generation: This process is very significant one in the whole personal selling process. At this stag
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does the marketing exits solely to increase the profits
Concept Of Marketing Information System: marketing information system (MKIS) is an orderly procedure for the regular collection of raw data both internally and externally and the
What is the way to approach the customer in personal selling process? Approaching the Customer: In this step sales person must know how to meet the outlook and what is t
Q. Explain various factors in marketing environment & tell about the need to analyze the marketing environment? Ans.: Purpose of marketing environment analysis are followin
Definition of product according to William J. Stanton "Product is a set of intangible and tangible attributes including packaging, price, colour, manufacturer' s prestige, reta
Describe the term e-commerce? e-commerce: The term e-commerce refer as ‘electronic commerce’, has evolved from electronic shopping that to imply all aspects of market and
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