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DEVELOP an appropriate organisational context of the project
Assess the conceptual framework of market orientation that is presented in the article. Account for the five recently advanced perspectives on market orientation that are integrate
Question 1: Discuss why new media will have to be created and conventional ones used differently to communicate with the rural consumer. Detailed explanation on ‘Advertis
1. Define international marketing and furnish its features. 2. avid Ricardo's theory of comparative advantage is an improvement over Adam Smith's theory of absolute advantage.
Q. Organisation of Ad-Agency on Group Basis? For effective supervision of a variety of advertising departments and there functions different advertising departments are classif
Describe the role for marketing communications It leads to a new form of and role for marketing communications, and to a vision that an organisation's entire marketing communic
define marketing .its importance
Factors affecting media Planning:- (1) Nature of Product: Product to be advertised is able to be industrial/technical product or consumer product: Industrial/Technical produc
what is proposal solicitation in buying process
Question 1: (a) As a Consultant in direct marketing, how would you convince your corporate customers to use the tools and techniques of direct marketing to grow their business
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