Difference between efficiency and effectiveness, Question: (a) Conside...

Question: (a) Considering the Three Era model, differentiate between data processing (DP), management information systems (MIS) and strategic information systems (SIS). (b)

Concentration approach for selecting target markets, What is Concentration ...

What is Concentration Approach for selecting target markets? Concentration Approach: As an organization directs its marketing efforts in the direction of a single market

Brand promotion, Can brand promotion technique benefit an organization by i...

Can brand promotion technique benefit an organization by increasing its sales or hitting competitive brands may leave a negative impression on the customers?

State the types of channels of distribution, State the Types of channels of...

State the Types of channels of distribution Generally we don't buy goods directly from the producers. Producers/manufacturers usually use services of one or more middlemen to s

What is insurance in functions of marketing, What is insurance in functions...

What is insurance in functions facilitating exchange in marketing? Insurance: A large number of risks are comprised in exchange of goods and services. It helps to cover s

Patent, It is a legal document which ensuring exclusive rights to a procedu...

It is a legal document which ensuring exclusive rights to a procedure or product using a unique technological or structural innovation.

Case study, How should Shoppers? Stop develop its demand forecasts?

How should Shoppers? Stop develop its demand forecasts?

Generic product, Generic Product A generic product is an unbranded, ine...

Generic Product A generic product is an unbranded, inexpensive, plainly packaged version of a common consumer product. It is usually standard for slightly substandard quality c

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Service offered by ad-agency, Service Offered by Ad-agency :- These days ad...

Service Offered by Ad-agency :- These days ad agencies give wide range of services like planning and preparation of ad and execution of ad with selection of media, sales promotion,