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Question :1 What is a consumer? List and describe them. Question 2: Explain in your own words what the consumer wants? Also list the four principle factors at when exa
what is test marketing? explain the various approaches that are followed by FMCG companies in test marketing.
explain the various approaches better followed by smcg companies in test marketing?
the various approaches that are followed by FMCG companies in test marketing
What is the meaning of selling concept? Meaning: Selling concept declares that consumers will not buy adequate of the organization’s products unless the organization unde
What is Concept Testing Strategy Development? Concept Testing: To estimate ideas properly. This may be essential to test product concepts testing is a phase in that a sma
Why is customer satisfaction so significant? Effective marketing focuses on two activities that are retaining existing customers and adding new customers. Although customer sat
It is a legal document which ensuring exclusive rights to a procedure or product using a unique technological or structural innovation.
Problem : a) A company's total marketing communications mix-also called its promotion mix-consists of the specific blend of five different parts. Name and describe these parts
Consumer mind is a Black Box
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