Importance of opinion leaders to promotional planners, Marketing Management

Assignment Help:

Question 1:

(a) As a Consultant in direct marketing, how would you convince your corporate customers to use the tools and techniques of direct
marketing to grow their business?

(b) Discuss the various Public Relations tools used by promotional planners online.

Question 2:

(a) Using examples show how a compensation plan, training and supervision can motivate a sales force.

(b) "Promotion must be legal, decent, honest, and truthful."Discuss this statement.

Question 3:

(a) Critically evaluate the use of viral marketing in promotional campaigns. Use examples to support your answer.

(b) Show the importance of opinion leaders to promotional planners.


Related Discussions:- Importance of opinion leaders to promotional planners

Describe which method of primary data collection, Question: a) Many Mar...

Question: a) Many Marketing Managers have their favorite research techniques. Some maintain that the only way to collect primary data is through in-depth, qualitative research

Discuss the main approaches to integration, Question 1: (a) Highlight w...

Question 1: (a) Highlight what Business Continuity typically addresses in a business organization. (b) Explain how companies can use internal or external resources for disas

Development of relationship marketing, Question 1: (a) Discuss the infl...

Question 1: (a) Discuss the influences that led to the development of relationship marketing. (b) Using appropriate theories, discuss why the marketing mix paradigm and the

Buying process, what is proposal solicitation in buying process

what is proposal solicitation in buying process

What are focus and drawback of production concept, What are focus and drawb...

What are focus and drawback of production concept? Production Concept: Focus: The focus of the firms subsequent the production concept is on lowering the cost of product

What are industrial goods, What are Industrial Goods? Industrial Good...

What are Industrial Goods? Industrial Goods: Industrial goods are divided in five categories further. These goods are not directly utilized by consumers: installations, a

Down market stretch, what is down market stretch and give some example?

what is down market stretch and give some example?

Estimate recent income statement, ¨ Enclosed you will find our estimate of ...

¨ Enclosed you will find our estimate of Well Water's most recent income statement and its current balance sheet. Please note that the asset values are estimated market value

Enumerate about the non-durable goods, Enumerate about the Non-durable Good...

Enumerate about the Non-durable Goods Non-durable goods are products which are normally consumed in one go or last for a few uses. Illustrations of such products are soap, s

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd