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1. Reflecting on McGroddy's comments - what are the implications for the operations manager?
Answer: The point to note here is that organisations resist change. It suggests that Operations Managers must acknowledge that change means difficulty. This works for both changes in product as well as process or organisation. Its often said that organisations, like people behave like thermoplastic. Heating them up to change the shape only lasts until they revert back to their original form on cooling.
In the world of marketing, _____ are ideas about products or services. (Points : 3) concepts notions perceptions impressions theories
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A team has just completed a SWOT analysis of the company. Briefly state what this analysis should be used for in the context of strategy.
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Let's say you own a small construction company. You need to decide whether to buy a bulldozer to add to your equipment fleet. You assume that the construction industry could be Goo
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