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Question 1:
Discuss the advantages and disadvantages of using:
(a) An internal PR department. (b) Hiring an external PR consultancy service.
Question 2:
You are the newly appointed PR practitioner of a local authority which is planning a waste-to-energy recycling plant. Such a plant recycles garbage into electricity. The plant is planned to be implemented not far from the residential locality. You are required to conduct a PR Research in order to establish the opinion of the community.
Describe the steps of the PR Research you would follow in order to find out the opinion of the community regarding the implementation of the waste-to-energy recycling plant.
taking an example of a new company, create a simple marketing system that helps to enhance the sales of your organisation.
Question One (word limits: up to 1,300 words) Crystal is the proprietor of a tourist agency. On 1st July she visited for the second time Printing World, a company offering prin
Should pricing reflect the cost of making the product, by an economic value approach, or should prices reflect the perceived value of the product
Read the journal article Lafferty, B. A., & Hult, G. T. M. (2001) ‘A synthesis of contemporary market orientation perspectives’, European Journal of Marketing, 35 (1/2), pp. 92–109
sir, i want to creative assignments based on models of consumer behaviour
Question 1: (a) What is meant by knowledge management strategy? (b) Define the RICE model and explain how you would apply it in designing a knowledge management strategy for
Problem 1: Describe how services emerged in industrialisation and post industrialisation periods. Detail explanation on Growth of the Service Sector and Service Industrie
Sales force promotions: Personal selling by far is the most important method of the sales promotion. To make it highly effctive, sales force promotion schemes are felt neces
what is international marketing
Define the Organizational Buying Decision Process in briefly. The Organizational Buying Decision Process: Business buyers do not buy goods for only personal consumption.
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