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Question:
a. With reference to appropriate theory, explain how a product development strategy could be implemented to expand sales within a Fast-Moving Consumer Goods (FMCG) organisation.
b. Describe the role of the brand for the above organisation and select an appropriate marketing mix to implement the product development strategy.
.explain Henry Assael Model of buying decision behaviour along with diagram.
what are the advantages of upward strech
Y= P(1+(r/100))^t
Size of an advertising agency Size:- Both large size-agencies as well as small size agencies are available each has its own merits and demerits. Large-agencies have broad ran
difference between heavy lift surcharge and long lift surcharge
Quantitative Techniques Q4. Find elasticity of demand of the function x=150-5P at (1) P=15, (2) P=20. (5 marks) Q5. Find dy/dx of the following cases 1. y=x2 log x. 2. log x /x. (
considering the concept of product life cycle, where would you put video games in their life cycle?
could you heap for the Marketing and Brand Management final project module Kindly advise Regards,
what''s Challenges in Implementing E-CRM?
How is a customer retained for a long period with business? Apart from managing value chain and keeping up delivery network, firms require to develop strong bonds along with th
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