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Question:
"If a decade ago, we had had a greater understanding of the business and organizational dynamics of technology, I think we would now have an even greater payback from our investment in it. In my experience, the new systems that work best are those that are aligned not only with the business but also with the way people think and work". (Bob Martin, CEO of Wal-Mart stores)
(a) Discuss the reasons why many companies are not able to achieve the performance breakthrough even though they have made big investment in technology.
(b) What according to you are the steps necessary to implement a CRM system solution?
The financial plan consists of a 12-month profit and loss projection, a four-year profit and loss projection (optional), a projected balance sheet, a cash flow projection and a bre
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write the core concepts in marketing with their explanation.
3. Select any of the Godrej SBUs and undertake a PEST analysis with regard to its business. Identify products which can be considered for launch by the selected SBU.
what is the significance of retail as an industry
CONSUMER MIND IS A BLACK BOX DISCUSS
Q. Show the Media-Availability in advertising? Media-Availability: Sometimes it is probable that desired space for advertisements in print media is already booked by some oth
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