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Illustrates the term product?
In straightforward words we can say that Product is anything which can be given to a market to satisfy a need or want. This represents a solution to customer’s problems. This is a set of tangible and intangible benefits comprising packaging, price, colour, manufactures prestige and name, brand, manufacturer’s upon retail services, that buyer may accept like offering satisfaction of needs and want, for illustration a refrigeration not merely steel, freon gas, plastic, brand name but also comprises factors like after sale service, installation, delivery, dealers factors as after sale service, installation, delivery, dealer network and also services. Products which are marketed comprise physical goods, ideas, services, experience, places, person, proportion, information, clients.
Natural Environment: (1) Natural Resources: Business depends on natural resources. Raw material is one main part of these resources and firms are concerned with their availa
(x+2)^2
whats the core concept for marketing
cost plus pricing
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Ask For each of these markets, plan, discuss and justify what, in your opinion, IKEA''s marketing strategy should be in the near future to gain market shares and achieve higher pr
PEST ANALYSIS IN AN ENGINEERING FIRM
Setting the advertising objectives: The advertising objectives must flow from prior decisions on the target market, market positioning, and the marketing mix. Advertising obj
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Objective of pricing decision: a firm may choose its pricing objectives from any of the following: 1. To maximize the profits: the primary objective of the pricing decision i
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