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Illustrates the term product?
In straightforward words we can say that Product is anything which can be given to a market to satisfy a need or want. This represents a solution to customer’s problems. This is a set of tangible and intangible benefits comprising packaging, price, colour, manufactures prestige and name, brand, manufacturer’s upon retail services, that buyer may accept like offering satisfaction of needs and want, for illustration a refrigeration not merely steel, freon gas, plastic, brand name but also comprises factors like after sale service, installation, delivery, dealers factors as after sale service, installation, delivery, dealer network and also services. Products which are marketed comprise physical goods, ideas, services, experience, places, person, proportion, information, clients.
Component of modern concept of the marketing: 1. Customer oriented: the very first and the most important base of modern concept of marketing is that it is a customer
Illustrates Advertisement and Ethics together in points? Advertisement and Ethics: Points of both illustrated below: a) The Advertising Standards Council of India (ASC
5 Steps
market testing
various approches of test marketing in FMCG
What is a behavioral measure of customer satisfaction measurement? Behavioral Measures of Customer Satisfaction Measurement: This is sometimes believed that dissatisfactio
which retailers have the strongest image and equity in your mind? Think about the brands they sell. Do they contribute to the equity of the retailer? conversely, how does that reta
Channel management in rural market: In rural distribution we need relatively longer chain distribution involving multiple channels as we have widely scattered markets. Multi
Ask questionThe rise of personal computers in the mid 1980s spurred interest in computer games. This caused a crash in home Video game market. Interest in Video games was rekindled
If 6 and 2 = 22 4 and 3 = 1 8 and 2 = 46 Then what is the answer of: 7 and 2 = ?
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