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What the traffic can bear pricing
Pricing based on what the traffic can bear is not a sophisticated method. It is used by retail traders as well as by some manufacturing firms. This method brings high profit in the short term. But what the traffic can bear is not a safe concept. Chances of errors in judgment are very high. Also, it involves trial and error. It can be used where monopoly oligopoly condition exists and demand is relatively inelastic to prices. Buyer opposition or consumerism is bound to set in course of time when a firm sets its prices on the basis of what the traffic can bear.
Determine Cost pool and Cost drivers Cost pool: it is another name given to a cost centre and, therefore an activity cost centre may also be termed as an activity cost pool.
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their definitions and the advantages and disadvantages
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