Illustrate about the demand based pricing, Marketing Management

Assignment Help:

Illustrate about the Demand Based Pricing

At times, prices are determined by the demand for product. Under this method, without paying much attention to cost and competitor's prices, marketers try to ascertain demand for the product. If demand is high they decide to take advantage and fix a high price. If demand is low, they fix low prices for their product.  At times they resort to differential prices and charge various prices from different groups of customers depending upon their perceived values and capacity to pay.  Take the case of cinema halls where rates of tickets differ for different sets of rows in the hall.

 


Related Discussions:- Illustrate about the demand based pricing

Properties of triangle, properties of triangles. in the following problem...

properties of triangles. in the following problem, In a triangle ABC,if r1 is the exradius of the excircle opposite to A,r2 is the exradius of the excircle opposite to B and r3i

Explain different levels of the term product, Question 1: A room at Mar...

Question 1: A room at Marriott in Vienna, Mc Donald`s French fries, a vacation package in Bali are all products. a) Show with relevant examples the different levels of the t

Propose an effective extended marketing mix, Question 1: You work for a...

Question 1: You work for a new regional airline that has recently started serving Mauritius. It is a low-cost budget airline. a. Explain what are the characteristics of ser

Programme in marketing, the buying situation characterised by low consumer ...

the buying situation characterised by low consumer involvement but are significantly brand loyal are known as..

What is the significance of distribution channel, What is the significance ...

What is the significance of distribution channel? In order to know the marketing channel, this is important to know the reasons for emergence of distribution channels. The main

TEST MARKETING, what is text marketing and explain the various approaches t...

what is text marketing and explain the various approaches that are followed by FMCG companies in Test marketing

Characteristics of marketing planning, Characteristic of Marketing Planning...

Characteristic of Marketing Planning: 1. marketing planning is a formal and syatematic approach towards planning of all marketing activites product positioning price setting di

Words of american marketing association for research, Illustrates the words...

Illustrates the words of American Marketing Association for marketing research? In words of American Marketing Association as, “marketing Research can be explained the gather

Give the example of marketing communications mix, Give the example of Marke...

Give the example of Marketing Communications Mix For instance, there has been a dramatic rise in the use of direct-response media as direct marketing becomes adopted as part o

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd