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Q. How you will determine the target market?
Creating novel, unique and selling ideas is known as creativity in advertisement. Advertising inventiveness is an art it is the ability to generate original, fresh and unique idea in communicating with the target audience. Ad-creativity is the result of imaginative skills of copywriter and commercial artist or layout designer.
To be successful creative idea should be related with product features, customer characteristics.
Creating such exclusive selling idea which is original and different in difficult task.
Steps in creative design process
Technology Environment: Firm technology put affects not only its final products but also its raw material processes and operations along with its customer segments for exam
difference between the personal selling and salesmanship?
process of disigning distribution channel
Jamieson (1997) suggests that Australia's ability to identify and capture the considerable opportunities which will continue to emerge in the Asian region will play a significant r
You work as a marketing consultant and have been approached to develop a Comprehensive Corporate Plan for one of the following events to be held at the Ricoh Arena: Olympic footbal
Q. Show the Advertising effects on Demand? Effect on Demand:- In case of new advertising, products, creates primary demand by educating the audience regarding utilizes of the
What is difference between Business Market and the Consumer Market? The business market comprises all the organizations which obtain goods and services that are used for furthe
Buying decision making process: Marketers have to go beyond the various influences on buyers and develop an understanding of how consumers actually make their buying decisio
list out the secondary sources of information while pursuing market research?
Question 1: Describe why the three segments of the very young, the working women and the elders need different advertising strategies now. Introduction Seven Sub cla
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