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Marketing and Sales (M/S) is the focal point of many of Hawkins Cookers Ltd, because they are responsible for selling the company's product
(a) Consider you are the Chief Information Officer (CIO) of Hawkins Cookers Ltd that is thinking a CRM package, but there is resistance from the CEO. Do you think implementing CRM is a good idea? How will you convince the CEO that CRM will make improvements?
(b) Consider you are the marketing manager of Hawkins Cookers Ltd. You need to launch a new marketing campaign. How will you convince your company of the value of using CRM to help with this campaign?
(c) Do ERP systems weaken or strengthen a corporate manager's control over operations? State your point of view and justify it with appropriate example from the above case study.
Case Study: LHM is a London based privately owned hospital which provides healthcare to its patients. The hospital uses in-house software to manage and service its patients whi
Explain about the Spiral Model This model can be considered as the model that combines the strengths of various other models. Conventional software development processes don't
Sample answered questions
What is cycle stealing DMA operation? Cycle Stealing: In this process, the DMA controller transfers one data word at a time, after which it must return control of the buses to
What is meant by software change? Once software is ready to use, new requirement appear and existing requirements change as the business running that software changes parts of
Write short notes on estimation models. Empirical estimation models can be used to complement decomposition methods and propose a potentially valuable approach in their own rig
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What are the types of static testing tools? There are three kinds of static testing tools. Code based testing tools - These tools take source code as input and get test cases.
Question: (a) ‘Information Strategy involves the encompassing of an organisation's information requirements and information systems planning with its long-term objectives.' T
Question: a) Failures in software development would include excessive cost and/or schedule delays to never fielding a system. Briefly explain the risks associated with develop
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