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Q. How to select an ad agency?
Financially Sound: - The ad-agencies which are monetarily sound and have good turnover have better contract with media owners. The agencies which are monetarily sound can afford better infrastructure well equipped-ad labs specialist national and international image. Such agencies are in a superior position to serve the client.
Agency-Experienced:- Agency Which has long existence usually performs better for the reason that of its experience and familiarity with different components of marketing environment like taste of consumer, competitors' policies, fashions and trends, circulation and reputation of different media.
State the term- Message content In general, there is high-involvement in many business-to- business purchase decisions hence communications tend to be much more rational and
Question 1: If an organisation decides to start trading internationally, besides exporting, it has various modes of entry. Critically explain and evaluate each mode of entry wi
Q. Explain about Stero-typing in Advertising? Stereotyping demotes to presenting a group of people in certain roles only. Advertising has inward criticism for stereotyping wome
Value Pricing : Value pricing is a modern innovative and individual method of pricing. Value pricing rests on the principle that the reason of pricing is not to recover
What is different between Marketing Information System and Marketing research? Marketing Information System has extensive in scope with compared to marketing research. Whereas
Forester's Country Markets is a well-known grocery chain based in a large Midwestern city. At one of Forester's distribution warehouses a key problem has been proper stocking of s
Question 1 (a) Define Business Ethics. (b) Critically explain how Business Ethical considerations will help in the Marketing Communication of a product or service. Suppor
topic review on setting product strategy
Q. Evaluation of advertising media - Television? Television:- Commercial television advertising was initiated nearby 1976. With the reduction in T.V price as well as increase
Ask question #Minimum 100 words should video games companies continue to alter their products to include other function , such as email?accepted#
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