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How Relationship can be Improved:-
1) Not advertising for instant competitive units of its clients.
2) Previous approval of client for all expenditure incurred.
3) Making prompt as well as adequate payment by clients.
4) Passing down cash discount to clients.
5) Building mutual trust assurance by constant interaction and clarifying the misunderstanding.
6) Written agreement of terms and conditions.
7) Satisfying client with the amount of advertisement and ad campaign.
8) Providing improved marketing services of clients.
9) Giving unpaid weightage to suggestion of clients.
10) Clients must not unnecessarily interfere in the creative work of ad agency.
Describe about the Sales promotion tool Advertising and sales promotion are tools which allow for a high level of control by the sponsor while public relations, and publicity in
There are many ways to explain the market structure of the automotive industry.: One of heterogeneous purchasers makes up the population and nearly homogeneous sellers. This mea
In fine-tuning the product strategy for your marketing plan do these two things: 1.- Develop a simple three-column table in which (a)market segments of potential customers are in t
Explain the objectives of marketing research. Marketing research is usually conducted to achieve the following objectives: a) To identify the psychographics and demographics
Milk consumption per day 1)250ml 2)500ml 3)1 litr 4)More than 1 litr
Disadvantages of the direct marketing: May be seen as competing with existing intermedaies: may upset marketing intermediaries as sales through the direct marketing may be ta
what are product positioning concepts
How the marketers use demographic. geographic, psychographic, buying behavior to help to satisfy customers?
Promotion Modern marketing calls for more than only develop a good product, pricing it pleasingly, and making it available to focused customers. Companies ought to also commun
Question 1: Discuss the advantages and disadvantages of using: (a) An internal PR department. (b) Hiring an external PR consultancy service. Question 2: You are the
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