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Imagine you are a marketing consultant brought in to help a company who has a product that is so successful they cannot keep up with customer demand.
What questions would you ask and what suggestions would you offer for handling this problem/opportunity?
Include in your discussion a statement on opportunities for integrating with other businesses (creating channel relationships) and for managing supply chain and logistics to keep up with demand and still maintain a high standard of quality for the product.
4. (32 points) You and your roommate are planning to open “Pizza In The Dorm” to make and distribute fresh pizza from your dorm room. You plan to provide 100% fresh, high quality p
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