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Imagine you are a marketing consultant brought in to help a company who has a product that is so successful they cannot keep up with customer demand.
What questions would you ask and what suggestions would you offer for handling this problem/opportunity?
Include in your discussion a statement on opportunities for integrating with other businesses (creating channel relationships) and for managing supply chain and logistics to keep up with demand and still maintain a high standard of quality for the product.
What are the steps for process improvement? And examples of companies that have used this.
What is Six Sigma? Who started it? What organizations currently utilize Six Sigma
Choosing which processes are core to a firm's competitive postition is a key strategic decision. For example, Nike, a popular sports shoe company, focuses on the customer relations
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Measurement of customer engagement through the feedback process helps the organization in all of the following EXCEPT- discover customer perceptions of how well the organization
operation setback chart
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A furniture manufacturer produces tables and chairs. Each table and chair must be made entirely out of oak or entirely out of pine. A total of 150 board feet of oak and 210 board f
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