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Question 1:
How and to what extent should management recognize social responsibility extending beyond the boundaries of the organization.
Question 2:
Public Relations (PR) are conducted with a mission. Discuss, by taking an example of your selection, how PR tools have contributed to a large extent in improving the image of the public sector organization.
Question 3:
"Marketing involves much more than advertising and selling". Discuss.
Explain about the Promotion Strategies. Promotion Strategies: The promotion strategies of a global marketing organization comprise advertising, promotion, sales, publicit
About 40 years ago, media guru Marshall McLuhan assume that mass communication would turn the world into a global village. Communication satellites, 24-hour global news channels,
Question 1: Briefly describe the functionalities of CRM sub modules. List out the benefits of CRM Systems. Functionalities List the benefits Question 2:
Sales force promotions: Personal selling by far is the most important method of the sales promotion. To make it highly effctive, sales force promotion schemes are felt neces
Define the Strategies for Product Positioning. Product positioning is attained through a variety of marketing strategies and programs within product design, distribution and pr
What is test marketing? Explain the various approaches that are followed by FMCG companies in test marketing
Store merchandising Store merchandising can be a complicated subject and various bulky books have been devoted to it. Simply, the term merchandising in the context of Store Mer
what are product positioning concepts
WHAT ARE THE PRODUCT MIX OF LG COMPANY IN REFRIGIRATOR
Market Segmentation This provides to the procedure of breaking the mass market up into discernible subgroups, where each subgroup has obvious demographic and another identifiab
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