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How is solution to customer in personal selling process provided?
Providing solutions to customer:
After the presentation when any queries exist, in that case sales executive should handle the questions properly along with lot of attentiveness and must solve the problems of customers.
process of disigning distribution channel
Marketing management philosophies 1. The production concept: The production concept holds that consumers will favour products that are available and highly affordable;
various approaches followed by FMCG companies in test marketing
Question 1: (a). Elaborate using examples, two advantages the internet provides to direct marketers. (b). Apart from online marketing as a form of direct marketing, de
approaches that are followed by FMCG companies
1. Issued 200,000 shares of $1 par value common stock for $10 per share. 2. Issued a $1,000,000 face value zero-coupon bond with a five-year maturity for $747,260 that is conver
CREATING STRATEGIC ADVANTAGE
difference between marketing efficiency and marketing effectiveness
Characteristics of the New or Morden concept or product oriented concept of the marketing: Main characteristics of this concept of marketing are as follows: 1. Accor
What are the various strategies of product mix
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