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Question:
(a) List and discuss with examples the four factors that influence consumer purchase decision.
(b) To what extent ‘branding' is important for a product and how this could have an impact on the company's image?
(c) How does ‘green marketing' lead to innovation?
(d) What are the functions of ‘distribution'? Illustrate with examples how marketers benefit from it.
What is the role and status of sociality in the consumer behaviour? Social: This comprises family and their status and role. 1. Family: It also affect the buying behavi
As an interviewer, i need a list of at least 10 appropriate questions to discuss ask this person.
what are the seven marketing concepts?
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Explain about the concept of value. Concept of Value: Various customers look for different benefits from identical product. Thus, the value of a product differs by one cus
Define the company in microenvironment. The Company: The Company while designing marketing plans, marketing management should take other company groups, as like top manage
#questioahmed buys a plot of land for Rs.96000.He sells 2/5 of it at a loss of 6%. At What gain percentpercent should be sell the remaining part of the plot to gain 10% on the who
How internet is beneficial for marketing communication The Internet is a distribution channel and communication medium which enables consumers and organisations to communicate
what is competitor analysis
State the Objectives of marketing communications Objectives of this module are to: Examine concept of exchange in the marketing context; Assess role of promotion in t
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