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Question:
(a) List and discuss with examples the four factors that influence consumer purchase decision.
(b) To what extent ‘branding' is important for a product and how this could have an impact on the company's image?
(c) How does ‘green marketing' lead to innovation?
(d) What are the functions of ‘distribution'? Illustrate with examples how marketers benefit from it.
Explain about Marketing in words of American Marketing Association. Marketing: The American Marketing Association (AMA) explains marketing by “The process of executing and
Jack is deciding how to spend the $6 budget he has allocated for today's telephone calls. There are only two people he intends to call: his girlfriend Jill, and his old high scho
You are needed to complete the following piece of work: 'Bodyproud Fitness' is a relatively new health and fitness company based in Huddersfield. The company was produced in res
a firm 3 different types of mobile phone & clasification as S,N & S. the 3types have production requirements given by the following table. S N S cos
What is buyer analysis in personal selling process? Buyer analysis: Before approaching any customer, sales force must understand what products prospects bought within the
can you guys do an essay for my marketing class?
brief explanation on positioning
Question 1: (a) Discuss the influences that led to the development of relationship marketing. (b) Using appropriate theories, discuss why the marketing mix paradigm and the
Meaning or definition : the term advertising is derived from the original Latin word "advertere" which means "to turn" the attention. Every price of advertising turns on the attent
Define and explain these concepts (reach and frequency).
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