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Product item: product item means a specific product of the certain specifications and may be distinguish from the other product, or brands. A particular brand of a product is a pr
Q. Describe the nature & scope of marketing & importance of marketing? Ans.: Nature & Scope of Marketing: Marketing is an ancient art and is everywhere. Formally or info
describe management skills
Q. Show the Nature of Customers? Nature of Customers: An appropriate media plan should consider the type or class of consumers for whom advertising is to be done. Different c
How is customer response to a new product identified in marketing research? Identify customer response to a new product: This is also known as product testing. Marketing
Demonstrate your understanding of the principles of marketing by illustrating the motivation behind energy drink consumers.
What are main assets of brand equity? The main assets of brand equity are as given below: a. Brand Awareness: It refers to the strength of a brands presence within the min
Q. Explain about Stero-typing in Advertising? Stereotyping demotes to presenting a group of people in certain roles only. Advertising has inward criticism for stereotyping wome
How should Shoppers? Stop develop its demand forecasts?
Describe four trends in macro market environment in retail industry. Describe their impact in retail industry and highlight the implications in the industry
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