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What marketing strategies are appropriate at each stage of the product life cycle? How can a company build and mange its product mix and product lines.
Market growth is the measured potential for a product type to attract more consumers spending.
Explain the term Cost -pricing decisions No business can survive unless it covers its cost of production and distribution. In large number of products, retail prices are c
draw the Typical Profiles Of Shoppers Stop Customer Segments .
identify and briefly describe four trends in the macro /market environment
Explain about the Professional and Direct Purchasing in business market and the consumer market. Professional Purchasing: Products into business markets are purchased usua
consumer mind is a black box discuss
what are the various methods used to categorize retailers?
how is building brand in a business context different from doing so in the consumer market?
What is the meaning of marketing concept? Meaning: Marketing concept means that the achievement of organizational goals based on determining the wants and needs of the tar
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