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What are the key issues to keep in mind when writing research reports? Answer Before communicating the results of project to the manager, researcher must keep several issu
Q. Howard Sheth Model of Buying Behaviour? 1. It indicates how multifaceted the whole question of consumer behaviour is. 2. It offers the framework for including various con
KINDS OF PERILS : The cargo insurance policy can be as wide as to cover all possible kinds of risk and losses to which cargo could be exposed in transit. The event which lead to l
If the populate is not well defined and does not fit to the object of research study then an error occurs. In other words selection of an inappropriate population causes this error
Q. How can you explain the concept of culture and subculture? For the principle of studying consumer behaviour culture can be defined as the sum total of learned beliefs values
Q. Explain Search stage in organisational buying? Search stage: This stage comprises information search regarding vendors their credibility their compatibility with the requi
Q. Personality impacts and Perception influences decisions? Variety seeking where consumers look for to try new brands not because these brands are expected to be better i
In 2009, Research New Zealand conducted a survey on small businesses in New Zealand. Small businesses were defined as enterprises with 19 or fewer employees. 501 small business
In addition to what has been stated above the followings points must also be observed while defining a research problem: 1.Technical terms and words or phrases with special mean
Q. Maslow's need hierarchy theory ? >>The ultimate state in the hierarchy is hard to achieve. Certain requirements can be placed in different areas >>Of the hierarchy example
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