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Explain about the data editing Usual first step in data preparation is to edit raw data collected through questionnaire. Editing detects errors and omissions, corrects them wh
These models are examined giving attention to their origin and implications and include: The Action desire interest attention (AIDA) Model The Hierarchy-of-Effects Model -
Problem 1 List out the secondary sources of information while pursuing market research. Market research for international marketing Secondary sources of information
what will be the reaction of a buyer about this price changes?
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concept of tergeting
Determine the types of stratified random sampling There are two kinds of stratified random sampling; (a) proportionate stratified sampling (b) disproportionate stratified sampl
Definition of Exchange Rate : A foreign exchange rate is simply the price of one country's money in terms of another country's money. In other words, the rate at which one country
What was the distribution of products in marketing mixed?
OBJECTIVES After studying this unit, you should be able to : 1. Explain the need for procedural formalities of export incentives 2. Describe the process of claiming dut
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