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Q. Headline - Component of print Advertising Copy?
It refers to words which are in most important positions of advertisement. These words are read initial by the audience. These are specified in larger type size. Headline is the mainly important part print ad- copy. Headlines pull the attention of audience and arouse the interest of readers in rest part of ad-copy. It must be clear, simple, short and should attract/hold attention of the audience. It should be shown in a prominent manner in the advertisement copy. It can be about significant feature of the product and manufacturer's achievement in addition to Special offers or special news etc.
The Impact of the salesman on the turn over of a non alcoholic beverage producer.
Explain about packaging in marketing functions of physical treatment. Packaging: Packaging has become one of the necessary services of modern marketing. This acts like a m
define international marketting and furnish its features?
Q. What is Competitive Parity Method? Competitive Parity Method: - It is usual approach in which advertising budget is framed in such a manner that our company is at par with
For 1980 through 1996 e total exports E of the us can be modeled by E=-0.131^3 +5.033t^2-23.2t+233 where t is the number of years since 1980 in what year were the total exports abo
what are the advantages of upward strech
Commercialization The eighth and last step in the new-product development procedure is commercialization. This step is introducing a fresh product into the market. The company
What are the types of sales promotion strategies? Sales Promotion Strategies: There are three kinds of sales promotion strategies as illustrated here: • Push, • Pul
Q. Examples of Unfair Trade Practices? (i) Advertisement concerning weight-loss-claims of any medicine without proper test. (ii) Using the words 'Government Supported', 'Go
Social factors: in addition to cultural factors, a consumer's behaviour is influenced by such social factors as reference groups, family, and social roles and statues. Referen
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