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Global Supply Chain Issues
Global supply chains bring problems of their own. As companies begin to apply organisational efficiencies achieved in their home markets to overseas markets, they encounter difficulties. Here are a few issues to consider:
Supply chain versus supply chain
'The battle taking place in today's market is no longer company against company,' says Lou Unkeles, senior director of applications marketing at Oracle. 'What we're seeing now is supply chain competing against supply chain.'
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implantation of operation strategy
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What is the average value of a loyal customer (VLC) at Abby's restaurants (see Chapter 3)? What is the best way to increase revenue given your VLC analysis
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